8/27/2011

JOB SEEKERS ARE CONFUSED ABOUT PREPARING A WINNING RESUME

Photograph of Matthew Greene, M.Phil., resumé writer.Front cover Matthew Greene's book, Winning Resumes.


MANY JOB SEEKERS ARE CONFUSED ABOUT PREPARING A WINNING RESUME.
Do you know what to include and what to leave out?
Or how to improve your job titles? These are tough decisions. Most people still include "red flag" items or negatives or turnoffs.

Do you know how to write a good Job Objective for 2011? Most people can't do this!

Are you still decorating your resume with 30-50 cute black bullets? Why? They won't impress anyone or help to get you hired nowadays.
If you are not spending money on a resume, are you still copying blindly from SAMPLES that were created well BEFORE the 2009 recession? They written for others with work histories that are different or with different resume problems such as age or too little or too much or unrelated work experience or too little formal education? Would you also take the medicines that were prescribed for them by their doctors? Of course not!

At best, COPYING FROM SAMPLE RESUMES IS ONLY A START. Samples do NOT reveal the secrets of what was left out and what had to be "fixed". Even worse, you CAN'T ask a sample resume any questions!

Are you still relying on outdated (or even recent) RESUME TEMPLATES? These CANNOT help you write a winning resume that stands out. Your resume will look like thousands of others!
Recruiters only know how to screen out a weak resume. They cannot write or construct a winning resume.
Teachers and Human Resources persons do NOT know the nuts-and-bolts of resume writing. They are like baseball catchers who can advise the pitcher on what type of ball or selection of pitches to throw. They CAN'T teach you the technical skills of a pitcher. Selling yourself means "pitching" your strengths and abilities to a new employer -- on paper and in person.


The BEST person to ask for help is a GOLD STARRED writer with lots of testimonials from successful clients. [ http://www.winning-resumes.com/testimonials.htm ]
As a resume expert with 24 years' experience, I know that most people are NOT very good at selling themselves on paper! It is an art -- the art of the advertising copywriter.
NOTE: Even if you have "perfect" qualifications and great writing skills, to sell yourself short on paper in 2011 can be a BIG mistake! You see, it's the applicant with the best resume that usually gets hired -- NOT the one with the best credentials. Is there a better reason to spend money on a resume?
To hire an experienced executive resume-writing professional would be a very smart move. He or she will increase your chances of being hired and also shorten the time your job search takes.
Moreover, the process of interacting with someone who has already assisted many others in similar situations, will benefit you in many ways. All in all, it may be one of the best and most profitable decisions you will ever make!

Austin Kiplinger, publisher of the Kiplinger Magazine, agrees about the importance of making an investment in your own career: "You are your own best investment!"
Please E-mail or call me for a FREE consultation or price quote.

mattgreene@aol.com
Tel.: 1-718-436-3504

8/04/2011

WRITE SLIGHTLY DIFFERENT RESUMES FOR DIFFERENT AUDIENCES

Be Smart. You need to write slightly different resumes with different Objectives aimed at different audiences. If you're smart, you can beat this recession!


TWEAK YOUR RESUME a little each time in order to focus it better and/or target a specific job. It will help employers to hire you, even in this recession.


A properly FOCUSED resume is a MUST in today's job market. To land interviews, your resume needs to have a theme or focus that will present your "case" to the reader.


Even stronger will be a TARGETED resume that addresses an employer's specific needs as stated in the job advertisement. Here your related skills, experience, and accomplishments should all be highlighted. Such items are your "sell". They present your value as a candidate who will be a good "fit" for the position -- IN THE FIRST 10 LINES OF THE RESUME.


You need a "Smart" Resume in a Bad Job Market


A "SMART" resume is therefore not only focused but also targets the recruiter's specific requirements.


Vague and "general" resumes are "DUMB" and don't work in a recession. Nor will a single-all-purpose-resume-for-all-jobs. To land job interviews, resumes need to be focused and targeted. In short, they need to be "SMART"!


Sadly, many job seekers continue to write a single unfocused or "general" resume with a vague job objective that asks the employer to "utilize all of your skills, experience and education.". That is fatal in a recession. Nowadays that employer might be looking for someone with specific "I.T. skills" or "negotiating skills" or "strategic planning skills" or "customer interfacing skills". EMPLOYERS ARE SPECIFIC SO YOU CANNOT BE VAGUE.


The more FOCUSED you and your resume can be, the more successful your job search will be in this recession.


The hardest job to find – NOT the easiest – is what anxious job seekers refer to as "any job." No employer has such a poorly defined position available. Neither will you see "any job" advertised in any newspaper.


TARGET specific employers and specific jobs with a tailor-made resume.


State a JOB OBJECTIVE that says two things – what you are looking for and what job-related experience, accomplishments and skills you are offering. This will tell an employer that you are addressing his or her specific needs and also indicates that you know what you want to do. It expresses your focus and, above all, presents your VALUE – what you are bringing to the table. All recruiters will be impressed by that in this recession or Depression.


By TAILORING your Job Objective, you will actually be helping employers to hire you. You can later change that Objective as often as you need to. Use your keyboard to focus or refocus your resume. Simply adjust a few words or lines each time – mainly in the Job Objective and SUMMARY sections of your resume.


In a recession, it is silly to leave out a good Objective and be vague. Recruiters don't like to play guessing games. Why should the reader bother to figure out the level and type of work that you are interested in?


Focusing or targeting or tailoring your resume is not easy and you may need to consult with a professional resume writer. He or she will have the expertise to present your value in the best way, especially how you have made a difference for others and are able to do so again for a new employer.


To know what you want, is the first step: What are you looking for?


"If you don't know where you're going,
You'll end up somewhere else."

-- Yogi Berra


[Note: As a rule, employment agencies and headhunters don't care too much for JOB OBJECTIVES. Why? Because they need to place you in any job, whether suitable or not. Always remember that such agents are salespersons. They work for their commission and your job satisfaction is only a secondary consideration.]


PLEASE WRITE OR CALL FOR A FREE CONSULT OR EVALUATION.


mattgreene@aol.com
Tel.: 1-718-436-3504


Copyright, 2006-2011 by Matthew Greene. All rights reserved.


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Tags:


WRITE SLIGHTLY DIFFERENT RESUMES IN A RECESSION
TWEAK YOUR RESUME IN A RECESSION
,
ADDRESS EMPLOYER'S REQUIREMENTS IN A HARD TIMES,
RESUME FOR A RECESSION





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